Santa finds gay love in new holiday ad for Posten in Norway

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A new advertisement for the Norwegian postal service, Posten, features a man falling in love with Santa Claus. (Photo: YouTube)

Santa gets a well-deserved break in a new TV commercial for the Norwegian postal service, Posten.

The four-minute clip, titled “When Harry Met Santa Claus,” shows the cheerful boy falling in love with a man who can’t wait to see him every year. Santa Claus watches Harry sleep, has a drink with him and jokes with this man he only sees every year. Harry, meanwhile, is heartbroken that he had to wait so long between visits.

At the end, Santa Claus says to Harry, “Well, I have arranged some help this year, so I can be with you”, then the two kiss.

The spot marks the 50th anniversary of the country’s decriminalization of homosexuality, as texted viewers say during the closing seconds of the ad, which was viewed more than 27,000 times on the first day of its publication.

“Posten is an inclusive workplace with great diversity, and we would like to celebrate the 50th anniversary with this beautiful love story,” said Monica Solberg, Marketing Director of Posten. LGBTQ Nation Going through New roses. “As always, the main objective of the campaign is to show that Norway Post keeps renewing itself. In addition to showing the flexibility of our services, we want to put it in a socially relevant framework, with themes that are important to society around us and for us at Norway Post. There will certainly be negative reactions from certain environments, but we are ready to face this. The right to love whoever you want is a basic human right, and is not considered a political issue in free democratic societies in 2021. Norway Post has connected people for 375 years, and will continue to do so regardless of gender orientation or identity.

Despite a small number of critical comments on YouTube, the ad was a hit with commentators, who called it “the finest ad” which was “quite sweet and wonderful” and with “so many layers of affection. and emotion “.

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